I believe there are two necessary components for making money online.

These things are pretty basic with a normal business but with websites, blogs and online businesses, they seem to be over looked or not focused on.
These components are marketing and sales.
(1) MARKETING
When it comes to the internet, marketing relates traffic that is interested in buying your product or services.
Notice that I did not just say traffic. As we all know many people browse the internet for INFORMATION only - not really wanting to spend real money. Thus we need traffic of buyers, not browsers.
(2) SALES
Now when we talk about sales online- this deals with the effectiveness of your website to “close the deal”. If all you do is gain traffic or hits or visitors but you never offer those people a product, or invite them to call or email you - then you are just not going to make any money.
Both marketing and sales are necessary with online business building.
I recommend, if you are good and one, but are inexperienced in the other. Don’t learn how! Hire an expert - save time and keep getting better at your strength- and it will be leverage for paying someone to work in your weak area.
Good luck!
